As a Digital Product Manager for a successful eCommerce DTC website, Alison has led over 50+ product launch campaigns, including 2 completely new categories and 10+ new product types.

She has also previously worked for another DTC eCommerce brand and two tech-based companies, which helped lay the foundation for Alison to learn how to effectively work with multiple cross-functional teams.

Alison has experience working with offshore and domestic engineers, digital product managers, merchandising, brand marketing, growth marketing, design, retail, retouching professionals, customer experience, operation, finance, and executive teams.